Hey I'm Rick Hayley

Licensed Realtor Servicing Florida & Alabama

I treat your purchase or sale like it's my own. Licensed in Florida and Alabama, and an owner and operator of rentals myself.

Rick Hayley smiling, wearing a navy plaid blazer
Rick Hayley seated on a bench

About

Rick Hayley

I grew up in Auburn, Alabama, around job sites and closing tables. My father has been building and selling homes for more than 40 years, so real estate was the family trade long before it was my career.

After college I worked in professional sports, learning from executives in a fast, competitive business. I brought that pace back to the thing I love. Today I help buyers, sellers and investors across Florida and Alabama, and I own and manage rentals of my own.

Homes closed
100+
Star rating
5.0
Years of licensed experience
6+
States licensed
2

Life outside the closing table

  • Rick in a tuxedo and his wife in her wedding dress, smiling under an oak tree
  • Rick and his wife in front of a blue-domed church in Santorini
  • Rick and his wife sitting on the front steps of a white stucco bungalow
  • Rick, his wife and their German shepherd on a boat at dusk
  • Rick and his wife in front of the Golden Gate Bridge

Why work with me

More than an agent in your corner.

Real estate is what I do every day, as an agent, an investor, and a property owner. That experience gives me a different perspective when helping you buy, sell, or invest. And when you work with me, you're not doing it alone.

  1. Experience beyond the transaction

    I don't just help people buy and sell real estate. I own and invest in it myself. I've bought rentals, renovated properties, operated short-term rentals, and bought and sold investment properties. That experience helps me look at a property from more than just a sales perspective.

  2. A team behind every transaction

    You hire me as your Realtor, but you get more than one person working for you. I work alongside experienced brokers, agents, lenders, inspectors, attorneys, contractors, and other professionals who can step in when we need them.

  3. Two markets I know firsthand

    My real estate background started in Auburn and Lee County with my family's real estate and building business, and today I also work throughout Tampa Bay. I've bought, sold, invested, and owned property in the same markets where I represent my clients.

  4. Advice I would use myself

    My goal isn't to talk you into a transaction. I want to give you the information I would want if it were my own property or money on the line. Sometimes that means buying or selling. Other times, the right answer may be to wait, negotiate differently, or walk away.

Sell your home

Why list with me.

Every home is different, so I don't run my listings through the same template. You and I will walk through what makes your home stand out and choose a listing package that works for you, your property, and your goals, with one goal in mind: getting your home sold.

  1. A marketing plan built for your home

    A 100+ year-old home and a brand-new townhome shouldn't be marketed the same way. Every property has different features, details, and selling points. We'll build a marketing plan around what makes your home stand out and how to best present it to buyers.

  2. Media that makes buyers stop scrolling

    Professional photography, aerials, video, 3D tours, floor plans, and more, chosen based on what best fits your home. See some of my work below.

  3. Pricing you can see the evidence for

    Recent sales, current competition, market conditions, and buyer demand in your area, laid out clearly so you understand how we reached the price and the strategy behind it.

  4. Not just one agent. A team behind your home sale

    I work with an experienced team of brokers, agents, attorneys, lenders, contractors, handymen, and other professionals. We bring years of experience and the right people together to help get your home sold from listing day through closing.

Contact Rick today to learn more about each listing service we have to offer.

Contact Rick

Some of my work

Media from homes I've listed.

  • Blue bungalow at twilight with a glowing front door, framed by palms
    Twilight photography
  • White kitchen with subway tile and open shelving, open to the dining and living room
    Interior photography
  • Row of blue and white townhomes under a bright sky
    Exterior photography
  • Front of a townhome with its garage and driveway
    Exterior photography
  • Aerial view of a townhome community with ponds and surrounding woods
    Aerials
Video tour
Video tour

Reviews from past sellers

  • “Rick has been fantastic to work with. When I thought I would leave the buying market, he stuck with me and provided a great opportunity to get into a home I was looking for that was a perfect fit. Now, years later, I am selling it for a major profit. Because of Rick, my family is much better off.”

    “He also worked with me to Airbnb that home in the meantime that made us even more income. Can’t thank him enough and have already recommended him to my family.”

  • “Rick is knowledgeable and professional. He sold my house quickly and without stress. He makes good recommendations and knows the market well. I would use him again.”

Thinking about selling? Let's walk your home together.

Request a home walkthrough

Reviews

Don't take my word for it.

  • A client holding up the keys to his new home beside Rick at closing
  • Two clients crouching with their dog on the front porch of their new home
  • A client holding a ribboned bottle beside Rick outside his new front door
  • “I never felt like I was just another client or transaction.”

    Malak

  • “Because of Rick, my family is much better off.”

    Jarrod

  • “Reliable, professional, diligent, patient, informative and an overall delight to work with.”

    Joseph

  • “Proactive, knowledgeable, detail-oriented, and genuinely has your best interests in mind.”

    Matt

  • “He went above and beyond to help us out.”

    Melanie

  • “He is a great realtor and a kind person.”

    Tram

  • “Very empathetic & professional throughout the whole process.”

    Rebecca

Client stories on video

Coming soon. I'm filming a few past clients telling it in their own words.

Read more reviews on Zillow (opens in a new tab)

Real estate background

I don't just sell real estate. I believe in it.

Brick duplex with arched windows, set among tall trees
My first investment property

Anything I recommend in real estate comes from experience, not only from the sales side, but also as an investor and buyer myself. I don't just sell real estate as a source of income; I truly believe in it.

I purchased my first investment property at 25, and that investment had a major impact on my life. I was lucky enough to have a great Realtor and mentor who helped guide me through the process, and I'm grateful that I now get the opportunity to do the same for others.

Investment properties are one of my true passions in real estate. I've purchased turnkey rental properties and Airbnbs, bought properties that needed work before they could be rented, and purchased and sold flips. I've made money, lost money, and encountered plenty of challenges along the way.

I take those experiences and use them today when helping my clients. If you have any interest in real estate investing, whether you want to understand what makes a property cash flow, when it might make sense to sell or hold, or when to buy more, I'd absolutely love to sit down and talk about it. And who knows, maybe we'll even find an opportunity to invest together.

Let's talk investing

Before and after, on properties I've purchased

  • Interior gutted to the studs, with exposed ceiling framing
    Before
  • The finished open-plan interior with dark wood floors and a white kitchen
    After
  • Orange stucco bungalow with a blue front door and overgrown yard
    Before
  • The same bungalow repainted cream with a sage green door and new lanterns
    After

Contact

Let's talk about your next move.

Buying, selling, investing, or only curious about the market. Ask me anything.